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Introducing website satisfaction by Google Consumer Surveys

Collecting feedback from your website visitors is a challenge that many website owners go through on a daily basis. To counter this challenge, Google introduced website satisfaction surveys and what a user needs to do is simply paste a small snippet of code in the HTML for his website and this will load a discreet satisfaction survey in the lower right hand corner of his website.

More so, Google automatically aggregates and analyzes responses thereby offering the data back to the user through a simple online interface. Users are required to complete a four-question satisfaction survey that will run until they (users) have received 500 responses and will commence again after 30 days. This enables users to track responses over and again.

Survey Setup and Code placement Tips

Users who wish to set up the survey code are required to have access to the source code on their website by going through the following steps:

  1. Sign into Google Consumer Surveys for website satisfaction to find the code snippet.
  2. You have the option to enter the website name and URL, survey timing and survey frequency.
  3. Click on the “Activate survey” button when ready.
  4. Once you find the code snippet on top of the setup page, copy and paste it into your web page, just before the closing </head>tag. If your website uses templates to generate pages, enter it just before closing </head> tag in the file that contains the <head> section.

Any users with questions regarding the above should read the “Help center article.”