About FGX

Est. 2001

Strategy · Design · Development

Rosebank, Johannesburg

Clarity,
since 2001.

(About us)

FGX has worked in digital since 2001. From our Rosebank studio, we bring strategy, design, development and marketing together for websites, products and campaigns.

The FGX team seated together in the studio
Real people. Real results.

(01) Why us

A useful brief starts with the problem. We ask what your customers need to do, what your team needs to manage and what is getting in the way.

Our work spans brand identity, websites, digital products and campaigns. The portfolio shows the scope of each project and the decisions behind the work.

2001

Solving digital problems since the year we opened.

(02) Who we are

Real people.
Real results.

Two FGX team members in the studio

01 / Why us

Clarity over guesswork.

We start by understanding the business and the people using its website or product. That gives us a basis for choosing the work, rather than starting with a channel or a technology.

The FGX team around a table

02 / Benefits

The benefits of working with FGX.

Agree the scope, budget and responsibilities before work begins. During delivery, reviews give you a chance to check progress, ask questions and make decisions.

FGX team members at work

03 / Services

Strategy, creative and technology.

A project may need research, design, copy, development or campaign support. We work through those requirements with you and explain what is included in the proposed scope.

See our range of services
The FGX team together in the studio

04 / Mission

Long-term success.

We aim to make digital work easier to understand and use: a clearer offer, a simpler customer journey or a system that helps your team do its job.

(03) The evolution of FGX

From first steps to problem solvers.

  1. 2001

    First steps.

    From humble beginnings, FGX was born in 2001 with a team of breakneck designers and developers ready to conquer the interwebs.

    The early FGX team together outdoors
  2. 2014

    Onward to Sandton.

    With a growing team of digital experts, we moved our operation to the heart of Sandton.

    The FGX office in Sandton
  3. 2018

    Rebrand time.

    We've evolved with the times, but in 2018 we made a big push to solidify the FGX brand. It's the brand that stands from then to now.

    The FGX team at the 2018 rebrand event
  4. 2025

    Continuing the work.

    It's been a wonderful journey working with some of the most amazing brands in South Africa. We're excited for what's to come.

    The FGX team at work in the studio
  5. 2026

    Problem solvers.

    Today we fix digital that doesn't work: systems that work, software that works, social that sells and processes that make users take notice.

    The FGX team today at Workshop 17, Rosebank
QualityEducation✺QualityEducation✺
TransparencyAdapt✺TransparencyAdapt✺

Our growth principles.

(Tried, tested, still working.)

(04) How it works

Our growth
principles.

  1. 01

    Considered quality

    We agree the brief and budget, then decide which requirements matter most. Design reviews and testing give the team a practical way to assess the work.

  2. 02

    Education

    We explain the options and the reasons behind our recommendations. You should understand what is being built or changed, and what your team will need to manage.

  3. 03

    Transparency

    Updates should explain what has been completed, what needs a decision and what happens next. Reporting uses the measures agreed for the project.

  4. 04

    Report & adapt

    We review campaign results with you, explain what changed and agree what to test next. Reports should make the next decision easier.

(05) Featured clients

Some of the most amazing
brands in South Africa.

Nissan MultiChoice Massmart Growthpoint Hyprop City Lodge Hotel Group Fedhealth Kodak Alaris Webber Wentzel
Redefine Properties Fortress Fund Rosebank Mall Crayon Pioneer PNA SAPOA Valdo

(06) What they say

“Hi Dream Team, we want to say thanks for an awesome app launch!”
Pioneer Agency
“FGX is just brilliant with website turnaround times.”
FPG Property Fund
“The world needs digital gurus such as yourself.”
Woodmead Retail
“Love your scientific approach to digital marketing!”
Crayon

We'd love to hear from you

Tell us about your project.

We prioritise collaboration with our clients. Give us a shout and let's find the best way to tackle your next project.

Anthony Otte
+27 82 774 9084
Ronel Gerber
+27 83 678 8225
Studio
Workshop 17, The Bank, Rosebank
Cnr Tyrwhitt & 24 Cradock Avenue